Objective:

To promote the Premier League Championship as a collaboration between Carlsberg and Liverpool.

Solution:

As we were only able to promote the League and Liverpool, we created a Key Visual and promoted it throughout the duration of the championship while also promoting the upcoming matches where liverpool was playing.

We promoted the key visual  from the official page of Carlsberg Nepal  and reached 2.1M  people on Facebook within the duration of 2 months .

Promotion:

Additionally, we also promoted match reminder post 2-4 days prior to the matches liverpool were playing. The match reminder posts accumulated 1.1M reach in total.